MSP Workshop: Subscription Services and Scalable Growth

Supercharge Your MSP for Accelerated Growth!

Join Nancy Henriquez and fellow MSP professionals for an intensive 4-hour group event designed to transform your business. From 1 PM to 5 PM, immerse yourself in a dynamic 3-hour workshop focused on transitioning to high-value subscription services, mastering targeted sales strategies, and building a framework for scalable operations. You'll gain actionable insights to craft a clear vision, attract your ideal client, and implement effective sales techniques to structure your business for long-term success. The final hour, from 4 PM to 5 PM, will be dedicated to valuable networking opportunities with your peers.

What You'll Learn:

Ideal Client and Targeted Sales: Define your ideal MSP client, categorize current clients for profitability, and develop targeted sales strategies including effective cold calling techniques.

Packaging for Profit & Operational Frameworks: Learn how to package MSP services for recurring revenue, create standardized high-value service packages, and leverage the right business operating tools for scalability.

Scaling for Success: Implement value-based pricing strategies, design a client journey focused on satisfaction and retention, and explore implementing a Business Operating System like EOS.

May 29, 2025

Axelrad Beer Garden

1517 Alabama St, Houston, TX 77004

01.00 PM - 5.00 PM

Workshop Schedule

Hour 1

Ideal Client and Targeted Sales

Introduction: The MSP Growth Formula

Defining and Targeting Your Ideal MSP Client

Sales Strategies and Cold Calling for MSPs

Hour 2

Packaging for Profit & Operational Frameworks

Packaging MSP Services for Recurring Revenue

Leveraging Business Operating Tools

Hour 3

Scaling for Success

Pricing and Client Experience for Growth

Implementing a Business Operating System

Q&A and Action Planning

Post-Workshop

Happy Hour!

Join us for networking, drinks, and celebrating your commitment to MSP growth!

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